Look After The Little Guy

01Mar06

I managed to blag myself into a market research focus group last night1 and it was kind of interesting. I’m not sure if I can say who it was for. I signed something at the end and while they didn’t say that it was an NDA, it could very well have been. [...]

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iPod: The Brand Is Stronger Than The Hardware

22Feb06

In a post to my other blog yesterday I talked about how I thought there might be a sneaky iPod Nano recall going on. It got me thinking about the power of the Apple brand and in particular the iPod.
The problems that people have been having with iPods are well documented and anecdotally a [...]

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